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job number 1415594
business ge energy
business segment energy - headquarters
posted position title senior marketing manager
career level experienced
function marketing
function segment marketing operations
location australia
indonesia
japan
korea, republic of
malaysia
philippines
korea, democratic people\'s republic of
singapore
thailand
city bangkok
postal code 10330
relocation assistance no
essential responsibilities
undertake marketing driven activities to drive the growth initiatives in the region, across ge energy portfolio, with domain expertise in energy management businesses (industrial solutions & digital energy)
support the ge energy businesses through the development and execution of a regional growth plan. conduct the annual growth playbook process for the reigon.
previous expeirence developing overall markteing strategy for a product or service line of busniess
ge leadership program graduate, such as eclp (ge employees only)
business development skills and an entrepreneurial spirit
cecor & markteing essentials trained (ge employees only). sales or product management roles,
5 or more yeras commercial experience in marketing, of which must include commercial experience in the region.driivng prorgams and proejcts speicfic to the region, 5 or more years experience in marketing.this includes the use of fundamental marketing tools and techniques to guide the region through key questions and assumptions to help refine the short term and long term business strategy
identify long-term opportunities to facilitate earlier cusotmer engagement by the sales and/or p&l teams.gas/steam turbine equipment, project management and organizational skills, and scope
strong analytical, duration, and leadership skills; proven ability to work well in a matrix environment
experience leading or managing projects of various size, electrical control, or related fields prefrered
strong oral and written communication skills
strong interpersonal, influencing, o&g industry,
commercial or technical experience in the ge energy business or energy sector
experience in power transmission & distribution.
oversee region-specific energy management business demand creation actiivties.
coordinate regional vocie of customer (voc) activities and provide actionable insights. at least three years experience in marketing, driving prorgams and projects specific to the region, and voice of customer activities, inclduing makret assesmsents, segmetnation.
deisred charactreistics
matser\'s dergee in business adminitsration or marketing preferred.
chapmion programs to meet region-specific customer requirements, competitive threats and market opportunities.cecor activities, market intelligence, value proposition development, and regulatory policy support, win/loss analysis, scenario planning, customer profiles,
manage requests by the leadership teams for segmentation, country assessments.
support p&l teams with commercialization processes for new and existing offerings including npi tollgate deliverables.business, this will require coordination with other business units and functions to effectively interact with customers that are shared across ge energy
undertake customer classification and segmentation, benchmark best practices, and strategic marketing team members to drive marketing excellence, develop differentiation, targeting and positioning strategies to drive services growth and segment penetration
as needed, provide inputs for customer value and economic modeling to support the creation of services forecasts
collaborate and partner with region, etc
qualifications/requirements
bachelor\'s degree from an accredited university or college in engineering, marketing, or related field, p&l.
executive level presentation skills.sales or product management roles,
7 or more years commercial experience in marketing, of which must include commercial experience in the region.
assist in the definition and execution of regional, product line growth strategies across the ge energy portfolio
provide region-specific market and customer information to product line leadership on a project basis.

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